With diverse geography, mild climate, and rich history, Prescott has been a favorite of Arizonians for a century. Once the territorial capital, it now appeals to those seeking a quieter pace than found in big metro areas, as well as real estate investors wanting a part of its vibrant growth.

And not just Arizonians love Prescott. It's been twice named as one of The Best Places by Money Magazine. Its popularity shows in the growth of Prescott real estate and land. A top emerging metro area, Prescott has a population of just over 42,000, while the tri-city area (Prescott, Prescott Valley, and Chino Valley) now boasts a population of over 83,000.

Prescott's growth has brought many new and welcome choices to all its residents. From shopping at a new regional mall, to new theaters, restaurants, and coffee shops, there's plenty to do into today's Prescott.

Fortunately, Prescott has managed this growth and maintained its unique charm and character.